Artificial Intelligence
Artificial Intelligence
AI tools and applications - the latest trends and developments in online marketing
In this live online seminar, you will learn how to use
relevant AI tools for online marketing. We will show you practical
know-how to successfully integrate AI into your everyday work - from the
use and creation of prompts to specific use cases.
The future of online marketing - success strategies in the digital age
In today's digital age, artificial intelligence (AI) has become an
indispensable tool to help marketing teams develop more effective
strategies and achieve their marketing goals.
In addition to basic knowledge about AI and the most well-known models
such as ChatGPT and Dall-E, in this online course you will learn how AI
can be used efficiently in marketing processes. We will show you current
AI models and trends and focus on prompt engineering, content creation
and SEO optimization. You will also learn how predictive analytics can
forecast customer behavior, how AI is used in advertising analysis and
optimization, and how AI can be optimally integrated in the areas of
campaign planning and customer communication. The topics data protection
and copyright in the context of AI will complete the course.
Technical requirements:
To participate in the seminar, you should set up an OpenAI account or ChatGPT account.
Who this course is for:
The online course is designed for specialists and managers from the fields
of marketing, PR, corporate communications and e-commerce who want to
learn how AI technologies can be effectively integrated into their
working environment.
Modules:
Duration 4 Weeks | |
Language/Documentation English Germany | |
Participants
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Requirements for live participation:
- Customary desktop computer or laptop (64-bit), headset, webcam
- Stable internet connection
- At least 2 GB of RAM
Contact
If you are interested in a company-specific custom development and would like to find out more, please feel free to get in touch with us.
Give us a call on: +49 (0) 176 310 693 62
or send an email to: info@inovaitec.com
Alternatively, You can fill out our contact form here. We look forward to hearing from you.